Raw Cat Food in Australia: A Safe and Nutritious Option?
If you’re anything like me, your cat isn’t just a pet — they’re family. And like any family member, you want to make sure they’re getting the best possible nutrition. Over the last few years, raw cat food Australia has gained serious traction among pet lovers looking for a more natural, species-appropriate diet for their feline friends.
But as with any growing trend, one big question remains: Is raw cat food really safe and nutritious for our Aussie cats?
Let’s explore what the research says, what vets think, and how you can make the best choice for your furry mate.
What Exactly is Raw Cat Food?
In simple terms, raw cat food is made up of uncooked animal ingredients think raw meat, bones, and organs often combined with small portions of vegetables, vitamins, and minerals. It’s designed to mimic what cats would naturally eat in the wild.
This approach is often called the BARF diet (Biologically Appropriate Raw Food), aiming to provide a diet that’s closer to a cat’s ancestral nutrition rather than the processed, carb-heavy dry kibble we often find in pet stores.
“Feed them as nature intended, and they’ll thrive as nature designed.”
Why Aussie Pet Owners Are Turning to Raw Cat Food
Australians are known for being pretty health-conscious and that attitude extends to our pets too. More cat owners here are now choosing raw diets to give their pets fresher, preservative-free meals.
A few key reasons behind this shift include:
- Growing concern over artificial additives in commercial pet foods.
- Increased access to locally sourced, premium raw pet food brands.
- Rising awareness about the link between diet and feline health.
Some trusted Australian raw cat food brands like Big Dog Pet Foods, Proudi, and Prime100 use ethically sourced meats and follow strict quality guidelines, which gives owners more confidence in what’s hitting their cats’ bowls.
The Nutritional Benefits of Raw Cat Food
A well-balanced raw diet can offer a range of health benefits for cats, especially when made with quality ingredients and handled safely. Here are some of the most noticeable improvements owners often report:
1. Better Digestion
Cats are obligate carnivores their digestive systems are designed to process animal proteins. Raw food is naturally easier for them to digest compared to grain-filled commercial options.
2. Shinier Coats and Healthier Skin
The natural fats and amino acids found in raw meat help improve coat texture and skin health. Cats on raw diets often have fewer dandruff and hairball issues.
3. Stronger Teeth and Gums
Chewing raw meat and soft bones can naturally clean a cat’s teeth and strengthen their jaw muscles, helping prevent plaque build-up.
4. More Energy and Lean Muscle
With higher protein and fewer fillers, raw diets can help cats stay active, alert, and lean.
Risks and Challenges You Should Be Aware Of
Of course, raw feeding isn’t without its risks and it’s important to weigh them carefully before making the switch.
- Bacterial contamination: Raw meat can carry bacteria like Salmonella or E. coli if not properly handled.
- Nutritional imbalance: Not all homemade or unregulated raw diets provide complete nutrition.
- Storage and hygiene: Raw food requires refrigeration or freezing to stay safe.
The good news is that reputable Australian raw pet food manufacturers adhere to AAFCO and PFIAA standards, using controlled production environments to reduce bacterial risks. Always check for brands that are human-grade and nutritionally balanced for cats.
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Expert Opinions and Research Insights
Most Australian vets agree that while raw feeding can be beneficial, it must be done responsibly. Research published by the Australian Veterinary Association (AVA) notes that balanced, commercially prepared raw diets can support feline health but homemade ones often fall short nutritionally if not carefully formulated.
Some studies have also shown that cats on balanced raw diets have improved muscle tone, cleaner teeth, and fewer digestive issues. However, vets still recommend regular health checks to ensure the diet is suiting your individual cat’s needs.
“The best diet is the one that keeps your cat healthy, active, and purring.”
Top Raw Cat Food Brands in Australia
Here are a few trusted Australian raw cat food brands that stand out for quality, nutrition, and transparency:
1. Big Dog Raw Cat Food

Website: https://bigdogpetfoods.com
Big Dog Pet Foods is one of Australia’s most trusted raw pet food brands, known for its biologically appropriate raw food (BARF) diets. Their raw cat food range is designed to mirror a cat’s natural prey diet rich in meat, organs, bone, and essential nutrients.
Nutrition Profile: Each recipe typically contains 90% meat, offal, and bone, with the remaining 10% made up of fruits, vegetables, and natural supplements like kelp and cod liver oil. The average protein content ranges from 16% to 18%, and fat sits around 8%, making it ideal for active indoor or outdoor cats.
Pros:
- 100% Australian ingredients, human-grade quality
- Grain-free and preservative-free
- Convenient patty format for easy portioning
- Great for cats with food sensitivities
Cons:
- Must be kept frozen, which may not suit all households
- Some cats may need time to adjust to the texture
Price: Around $12–$15 per 1.38 kg pack, depending on the retailer.
“Nature has already designed the perfect diet — we’re just helping you serve it.”
2. Proudi Raw Cat Food
Website: https://proudi.com.au
Proudi is another Australian-made premium raw pet food brand offering nutritionally complete meals formulated by pet nutritionists. Their feline range is available in chicken & beef and kangaroo & beef varieties, both free from fillers and synthetic additives.
Nutrition Profile: Each meal provides approximately 18% protein, 7% fat, and a balanced mix of calcium, taurine, zinc, and omega-3 fatty acids. Proudi’s formulations meet or exceed AAFCO nutritional standards.
Pros:
- Complete and balanced for all life stages
- Human-grade ingredients with no grains or preservatives
- Individually portioned patties for freshness
- Backed by science-based nutrition
Cons:
- Slightly pricier than average raw food options
- Limited availability in smaller towns
Price: Around $28–$30 per 1.8 kg box.
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3. Raw & Fresh Cat Food

Website: https://rawandfresh.com.au
Raw & Fresh stands out for its home-delivery service and commitment to freshly prepared, never-frozen raw pet meals. Their cat recipes focus on simple, clean ingredients like chicken, beef, or kangaroo with organ meats and bone, without artificial flavouring or preservatives.
Nutrition Profile: The food typically offers 17–19% protein, 6–8% fat, and high moisture content closely mimicking a cat’s natural prey.
Pros:
- Freshly prepared and delivered chilled, not frozen
- Customisable meal plans for different dietary needs
- Transparent sourcing and nutrition information
- Subscription discounts for long-term customers
Cons:
- Requires refrigeration and shorter shelf life
- Availability limited to delivery zones
Price: Starts at $9.95 per 500 g pack, with subscription bundles offering better value.
4. Prime100 SPD™ Raw Cat Rolls

Website: https://prime100.com.au
Prime100 is best known for its Single Protein Diet (SPD) rolls, formulated with veterinarians for cats with allergies and digestive issues. Though not a traditional frozen raw food, it maintains a minimally processed raw-inspired composition with high meat content.
Nutrition Profile: Each roll provides around 15% protein, 6% fat, and includes omega-3 fatty acids and essential vitamins for overall wellbeing.
Pros:
- Excellent for cats with food allergies or sensitivities
- Convenient roll format no mess or thawing required
- Scientifically formulated with vet approval
- Shelf-stable for longer than typical raw foods
Cons:
- Slightly processed compared to true raw options
- Texture may differ from natural raw meats
Price: Around $10–$12 per 800 g roll.
My Recommendation (Backed by Research)
After researching multiple Australian brands, reading vet opinions, and analysing nutritional data, I believe raw cat food in Australia is a safe and nutritious option provided you choose reputable, balanced brands and handle the food properly.
If you’re new to raw feeding, I’d suggest starting with Big Dog Pet Foods or Proudi, both of which are Australian-made, vet-approved, and nutritionally complete.
Always chat with your vet before making the switch every cat’s needs are unique.
How to Transition Your Cat Safely
Switching your cat to a raw diet should be a gradual process sudden changes can upset their stomach.
Here’s a simple step-by-step guide:
- Start by mixing a small portion of raw food into your cat’s current meals.
- Gradually increase the raw portion over 7–10 days.
- Monitor stool quality, energy levels, and appetite.
- Always thaw raw food in the fridge — never at room temperature.
- Wash hands, bowls, and surfaces after handling raw meat.
Frequently Asked Questions (FAQs)
Yes, raw cat food can be safe when sourced from reputable Australian brands like Big Dog, Proudi, Raw & Fresh, or Prime100, and handled with proper hygiene and storage practices. Always consult a vet before switching diets.
A balanced raw diet may improve digestion, skin and coat health, dental hygiene, and energy levels. It’s closer to a cat’s natural diet than conventional kibble.
Start gradually by mixing raw food with your cat’s current diet over 7–10 days. Monitor stool, appetite, and energy. Always thaw frozen raw food in the fridge and maintain clean serving practices.
Popular options include Big Dog Pet Foods, Proudi, Raw & Fresh, and Prime100. Each brand offers balanced nutrition, locally sourced ingredients, and options for sensitive cats.
Yes, but it’s essential to provide nutritionally complete, kitten-specific raw meals or consult a vet to ensure the diet supports growth and development.
Most raw food should be kept frozen or refrigerated. Check each brand’s instructions. Use clean bowls, utensils, and wash hands thoroughly after handling.
Generally, yes. Premium Australian brands may cost more than conventional kibble, but the improved nutrition, high-quality ingredients, and health benefits often justify the price.
Conclusion
Cats are more than companions; they’re part of our daily joy, our home, and our hearts. Feeding them a diet that reflects their natural needs is one of the best ways to show love.
In short raw cat food in Australia can absolutely be a safe, healthy, and rewarding choice when done correctly. With trusted local brands, proper hygiene, and veterinary guidance, your feline friend can enjoy meals that are closer to nature and a life that’s full of purrs and vitality.
💬 What’s Your Experience?
Have you tried feeding your cat a raw diet?
Share your experience or favourite Aussie brand in the comments your insights could help another pet parent make the right choice!
